Several years ago while preparing for a solicitation training I was to lead for a history museum, I thought it would be fun to weave in some quotes about philanthropy from famous historical figures during the session. I came across an interesting list online dated 1891 and attributed to John D. Rockefeller, Sr. entitled Ten Principles of Soliciting that served as an ideal icebreaker.
Today I discovered that the author was actually Frederick Taylor Gates, not Rockefeller. Gates was a trusted business and philanthropic adviser to Rockefeller who wrote a letter on April 20, 1891, to a gentleman named Sunderland containing 22 tips for “conducting a canvas.” This letter is part of the Rockefeller Archive Center collection. (more…)
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