Interactive Report Released on Charitable Giving

Slide17A recent charitable giving report from The Chronicle of Philanthropy reveals some fascinating giving demographics for the United States. Always a sucker for demographics data, I poured over the interactive content and found all sorts of goodies!

Here are some of the highlights:

  • Manhattan’s Upper East Side (zip code 10021) contributed more money than any other zip code in the country.
  • Tulsa, Oklahoma zip code 74103 is one of the nation’s 10-wealthiest, and its residents gave 21.6 percent of their discretionary income.
  • New Hampshire charitable contributions totaled 2.5 percent of discretionary income—the lowest among the 50 states.
  • Utah residents gave 10.6 percent of their discretionary income to charity, the highest rate in the United States.
  • Nearly $1 in $8 given to charity comes from California. Its residents have donated more than $17.2-billion.

Slide68Two related articles posted August 19, 2012, reveal a “generosity divide,” and Bruce Katz, vice president at the Brookings Institution quoted in one of the article believes: “The need for individual giving is greater than it has been in modern memory.”

Would you be surprised to know that when wealthy people are heavily clustered in a neighborhood, they give less. In all but four of the top 366 metro areas, low-income residents are lifting the giving levels.

In my hometown, Chattanooga, Tennessee, we ranked 74th out of 366 metro areas for giving, compared to the following neighboring metros:

  • Atlanta ranked 6th
  • Nashville ranked 28th
  • Birmingham ranked 34th
  • Memphis ranked 40th
  • Knoxville ranked 76th
  • Hunstville ranked 81st
  • Asheville ranked 102nd

New York City ranked number 1 with nearly $13 billion in total contributions. Learn about giving trends in your neighborhood.

-Nancy Patterson

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